No hemming and hawing for this brand
Pete and Anita came to us with a clear purpose: they wanted to be known as approachable builders with a focus on sustainability while sharing their love of Scandinavian design. They needed a new brand and a new website, we dived in.
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Top grades for a brand new website
Back to all Work Drawing customers into the vicinity Top grades for a…
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Analysing Caseware’s customers
Back to all Work Top grades for a brand new website Analysing Caseware…
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The dream lifestyle awaits
Woodlands Estate at Amberlee needed to bring their vision to life so they could start selling homes. Although the built environment didn’t exist yet, they had to show-off what was on offer.
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Creating a digital engine
Progility always imagined having a vibrant, engaging website: instead, it was outdated, clunky and lacking information. Desperately needing an upgrade, PIER kicked into gear.
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Repairing a website
Back to all Work Improving business health with strategy Repairing a w…
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Lighting the spark of brand identity
Back to all Work Nailing brand identity Lighting the spark of brand id…
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Running a different race
Mornington Racecourse (MRC), part of Melbourne Racing Club, identified an opportunity to grow non-race related events and raise booking demand of the extensive facilities. To reach their objective of increasing event revenue by 33%, they needed to think differently – so involved PIER to help create the roadmap.
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Characterising critical care
Peninsula Vet Care (PVC) was opening the Mornington Peninsula’s only 24/7 emergency care and referral hospital. The launch of their new flagship clinic was an opportune time to understand, define and refresh their core brand before creating an extension to both their visual identity and brand experience to differentiate the new offer.
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Creating brand ballast
Offering resort-style living for the over 50s, The Anchorage in Hervey Bay, Queensland wanted to reposition itself to better resonate with a market looking for beachside, tranquil living. We set out to find their brand anchor.
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Branding under the spotlight
Frankston Arts Centre (FAC) needed a clearer, simplified identity. A branding refresh that would help its logo resonate with its audiences, while simplified brand usage guidelines to enable greater consistency across a vast range of applications and users.
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Rebuilding a brand
After working with PIER to gain a deeper understanding of its market position, Baxter Projects (Baxter) wanted to renovate its brand to maximise appeal.
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Opening digital doors
Lotus Doors wanted to take its new branding digital with a fresh website for the ANZ business.
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Human branding
With a restructured business plan and supporting marketing strategy, TQ set out to embark on a transformational change with its go-to-market approach.
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The business case for a brand refresh
Do you keep revisiting that reoccurring thought, ‘does my brand need updating?' Why not use this time to consider the possibility of a brand refresh or extension? A brand refresh is, by its nature, outside of the normal run of things and does require a fair bit of time and strategic planning.
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Digital advertiser tips
Best practices for advertising with Google, Instagram, LinkedIn and Facebook. Read our top online advertising tips.
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